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REACH FOR THE STAR Raising a toast to the Bakers’ Union

Morning Star campaigns manager CALVIN TUCKER is on a roll with some welcome news about your paper – and a call to help build the Reach for the Star campaign

IT HAS become something of a labour movement tradition to make terrible jokes when writing about the Bakers, Food and Allied Workers’ Union. 

So you’ll be pleased to hear that this column will be no exception.

“Bakers make it a dozen,” thundered yesterday’s Morning Star, as we announced that the BFAWU had become the 12th national trade union to join the board of the paper.

With inflation continuing to rise and Liz Truss threatening an all-out war on union freedoms, this news couldn’t have come at a more opportune time.

The bakers will be working hard to raise the number of daily readers, and to arm their reps and members with the facts and analysis to better organise and resist any attacks on wages and conditions.

We can offer bespoke or oven-ready deals to branches and regions of any union that is interested in taking out a bulk subscription of the paper without breaking the bank.

I am currently talking with one of the big Unite branches in Swansea about supplying their committee with the daily e-edition and their several thousand members with unlimited access to the website. 

Would you like a similar arrangement for your own union branch? Get in touch with me on [email protected] and I’ll explain how it works and agree a pricing plan that fits your budget.

Last week, I highlighted the efforts of the new Welsh readers and supporters’ group (RSG) who are raising money to help us fund a dedicated Wales-based reporter. 

More reporters means a better paper. A better paper means more readers. More readers means a stronger and more confident labour movement.

So yes, we need your dough to grow

If we can stabilise the finances of the paper, we can release more resources to drive our sales strategy. In other words, we need to bake the cake before we can put the icing on top.

In the meantime, could you commit to persuading a friend, workmate, or family member to become a regular reader? Our online subscriptions start from just £4.99 a month.   

Before I get back to my vegan sausage roll, I’d like to plug this Wednesday’s Morning Star rally in central London with speakers from the rail, teaching, and general unions (see ad in today’s paper), and congratulate our Pedal4Progress cycling heroes for smashing their £10,000 fundraising target.

After all their hard work for your paper, it’s the yeast I can do. 

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